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ShipFunnels vs Leadpages

Leadpages is a landing page builder with its own editor and AI. ShipFunnels hosts the pages your AI agent writes and runs the whole funnel behind them: checkout, upsells, a CRM, email flows, tracking, members areas and affiliates.

Where ShipFunnels is ahead

A rocket lifting off a launch pad, for a product launch funnel

A whole funnel, not just pages

Checkout with order bumps, one-click upsells and downsells, coupons, subscriptions and payment plans. Then a CRM, email flows, members areas and your own affiliate program. Leadpages covers the page and leaves the rest to other tools.

Quiz answer cards with one option checked and a question mark bubble, for a quiz funnel

A/B tests on every plan

Test any step from Starter at $15 a month, and the winner is picked automatically. Leadpages starts A/B tests on Grow at $99, with automatic optimization on Scale at $399.

A chat bubble with a spark next to a stack of web pages, for an AI agent writing funnel pages

Your agent ships it end to end

Leadpages has an MCP server, but by its own account it can’t set up checkout or A/B tests. With ShipFunnels your agent builds the pages, sets up checkout, runs the launch check and publishes.

An AI spark block plugged into the ShipFunnels arrow icon, for connecting an agent over MCP

Your code runs as written

The HTML, CSS and JS your agent writes goes live unchanged, and you can download it at any time. A Leadpages export is unsupported and loses analytics and split tests.

Steps rising to a flag at the top, for a multi-day challenge funnel

Ad tracking built in

Meta Pixel with the Conversions API, Google Ads enhanced conversions, TikTok, LinkedIn and Clarity, without server-side tagging.

What each feature costs

The cheapest monthly plan that includes it.

A/B tests

ShipFunnels$15
Leadpages$99 Grow
$84 less a month

Traffic sent to the winner automatically

ShipFunnels$15
Leadpages$399 Scale
$384 less a month

Side by side

Paid plans only.

  • A/B tests

    ShipFunnels

    From $15

    Leadpages

    From $99, on Grow
  • Who builds the pages

    ShipFunnels

    Your AI agent, as plain HTML, CSS and JS

    Leadpages

    You or their AI, in their editor
  • What your agent can do over MCP

    ShipFunnels

    Build, set up checkout and publish

    Leadpages

    Pages and sites, not checkout or tests
  • Order bumps

    ShipFunnels

    As many as you like

    Leadpages

    One per checkout
  • One-click upsells and downsells

    ShipFunnels

    Yes

    Leadpages

    Upsells only
  • Email flows

    ShipFunnels

    Yes

    Leadpages

    Through an email tool
  • CRM with tags and lists

    ShipFunnels

    Yes

    Leadpages

    No
  • Members areas

    ShipFunnels

    Yes

    Leadpages

    No
  • Your own affiliate program

    ShipFunnels

    Yes

    Leadpages

    No
  • Meta Conversions API built in

    ShipFunnels

    Yes

    Leadpages

    No
  • Launch check before going live

    ShipFunnels

    Yes

    Leadpages

    No
  • Unlimited visitors

    ShipFunnels

    No

    Leadpages

    Yes

Where Leadpages is ahead

Worth knowing before you choose.

1

Unlimited visitors

Every Leadpages plan has no traffic cap. ShipFunnels plans include a set number of unique visitors a month, from 25,000 up to 10 million.

2

A visual editor with built-in AI

You can build pages without an agent of your own, and add popups and alert bars.

3

Smart traffic and heatmaps

On Optimize and up, Leadpages sends each visitor to the version most likely to convert and shows heatmaps. AI heatmaps are on the ShipFunnels roadmap.

Which one fits you

Pick ShipFunnels if

  • You build with an AI agent and want it to ship the whole funnel
  • You sell something and need checkout, upsells and follow-up email in one place
  • You want A/B tests without paying $99 a month
  • You want to own your pages as files
Connect your agent, free

Pick Leadpages if

  • You only need landing pages that collect leads into another tool
  • You want unlimited visitors on a fixed price
  • You prefer a drag-and-drop editor

Questions

Yes, and it goes further: Leadpages builds the page, while ShipFunnels also runs checkout, upsells, the CRM, email flows, members areas and affiliates behind it.

Yes. Give your agent the copy, offer and screenshots of your current pages, and it rebuilds them as plain files. Then it sets up checkout and runs the launch check before anything goes live.

No. Email flows run inside ShipFunnels and are triggered by opt-ins, purchases and abandoned checkouts. They send through your own sending provider and pause when a contact replies.

It keeps serving. Up to 25% over your plan is free. Past that, every unique visitor over the plan is billed on your next invoice, and a funnel pauses only at twice its plan.

More comparisons

Prices and plans checked November 2026.

More than a landing page

Checkout, upsells, email flows and A/B tests behind every page your agent writes.