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ShipFunnels vs ClickFunnels

ClickFunnels made the sales funnel popular, and you build in its editor. ShipFunnels gives you the same toolkit, from checkout and one-click upsells to email and affiliates, for pages your AI agent writes, at a fraction of the price.

Where ShipFunnels is ahead

A big price tag beside a small one, for a tripwire funnel that leads to larger purchases

A fraction of the price

Starter is $15 a month, Pro $39 and Scale from $99. ClickFunnels is $97, $197 or $297 a month, or from $81 a month billed yearly.

A chain link with a gift box and a stack of coins, for earning commission from referral links

Affiliates without the $297 plan

Run your own affiliate program on every paid plan, with commissions on bumps, upsells and renewals. On ClickFunnels the Affiliate Center starts on Optimize, at $297 a month.

A chat bubble with a spark next to a stack of web pages, for an AI agent writing funnel pages

Your agent builds the funnel

Claude, ChatGPT, Codex or Cursor writes the pages, sets up checkout and publishes over MCP. The ClickFunnels MCP server is a preview on Scale and up, works with Claude Desktop, and has no tools to build or edit pages.

A paper plane flying up from a green check button, for a funnel passing its launch check and going live

Nothing goes live broken

Every publish runs a launch check: every step routes somewhere, checkout has a live product, the purchase event fires and the thank-you page is gated. Your agent fixes what fails first.

An open door with a key, for a members area behind a login

Pages you own

Your pages are plain HTML, CSS and JS that you can download and open anywhere. A ClickFunnels download is a frame that still loads the page from ClickFunnels.

Quiz answer cards with one option checked and a question mark bubble, for a quiz funnel

Tests that pick the winner

A/B test any step and ShipFunnels sends traffic to the winner automatically, so a test never needs you to come back and end it.

What each feature costs

The cheapest monthly plan that includes it.

Funnels, checkout and upsells

ShipFunnels$15
ClickFunnels$97 Launch
$82 less a month

Custom code and webhooks

ShipFunnels$15
ClickFunnels$197 Scale
$182 less a month

AI agent access over MCP

ShipFunnels$15
ClickFunnels$197 Scale
$182 less a month

Your own affiliate program

ShipFunnels$15
ClickFunnels$297 Optimize
$282 less a month

Side by side

Paid plans only.

  • Monthly price

    ShipFunnels

    From $15

    ClickFunnels

    From $97
  • Who builds the pages

    ShipFunnels

    Your AI agent, as plain HTML, CSS and JS

    ClickFunnels

    You or their AI, in their editor
  • What your agent can do over MCP

    ShipFunnels

    Build, set up checkout and publish

    ClickFunnels

    Contacts, orders and courses, not pages
  • Affiliate program

    ShipFunnels

    Every paid plan

    ClickFunnels

    Optimize ($297 a month) and up
  • Custom code and webhooks

    ShipFunnels

    Every paid plan

    ClickFunnels

    Scale ($197 a month) and up
  • Order bumps and one-click upsells

    ShipFunnels

    Yes

    ClickFunnels

    Yes
  • A/B tests with an automatic winner

    ShipFunnels

    Yes

    ClickFunnels

    No
  • Paddle or Dodo, which handle sales tax and VAT for you

    ShipFunnels

    Yes

    ClickFunnels

    No
  • Launch check before going live

    ShipFunnels

    Yes

    ClickFunnels

    No
  • Download your pages as plain files

    ShipFunnels

    Yes

    ClickFunnels

    No
  • Unlimited visitors

    ShipFunnels

    No

    ClickFunnels

    Yes

Where ClickFunnels is ahead

Worth knowing before you choose.

1

Unlimited funnels and visitors

Every ClickFunnels plan has unlimited funnels, pages and visitors. ShipFunnels plans include a set number of funnels and unique visitors, and Scale has unlimited funnels.

2

Courses and communities

ClickFunnels hosts courses and communities. ShipFunnels has members areas, with videos embedded from your video host today.

3

PayPal and more gateways

PayPal and NMI alongside Stripe. PayPal is on the ShipFunnels roadmap.

Which one fits you

Pick ShipFunnels if

  • You build with an AI agent and want it to ship the whole funnel
  • You want affiliates, webhooks and custom code without a $197 or $297 plan
  • You want a launch check to catch broken funnels before visitors do
  • You want to own your pages as files
Connect your agent, free

Pick ClickFunnels if

  • You want to build pages yourself in a visual editor
  • You need unlimited visitors on every plan
  • You want courses and a community in the same tool

Questions

Yes. It covers the same funnel: checkout with order bumps and one-click upsells and downsells, a CRM, email flows, tracking, A/B tests, members areas and affiliates. The difference is that your AI agent builds the pages instead of an editor.

Yes. Give your agent the copy, offer and screenshots of your current pages, and it rebuilds them as plain files. Then it sets up checkout and runs the launch check before anything goes live.

Yes. Buyers add upsells and downsells with one click after checkout, without typing their card again, and order bumps sit on the checkout itself.

No. Payments go to your own Stripe, Paddle or Dodo account. You pay only your payment provider’s normal fees.

More comparisons

Prices and plans checked November 2026.

The funnel toolkit, without the $97 bill

Connect your agent, describe the offer and let the launch check tell you when it’s ready.