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ShipFunnels vs Kajabi

Kajabi is an all-in-one platform for courses, communities and coaching. ShipFunnels is built for the sales funnel itself: your AI agent writes the pages, and ShipFunnels runs checkout, upsells, email, tracking and affiliates behind them.

Where ShipFunnels is ahead

A big price tag beside a small one, for a tripwire funnel that leads to larger purchases

A fraction of the price

Starter is $15 a month, Pro $39 and Scale from $99. Kajabi is $179, $249 or $499 a month, or $143 to $399 billed yearly.

A big price tag beside a small one, for a tripwire funnel that leads to larger purchases

No cut of your sales

Payments go straight to your own Stripe, Paddle or Dodo account and ShipFunnels takes nothing. Kajabi adds up to 2% on outside processors, and 0.7% on subscription and payment-plan charges through Kajabi Payments.

A chat bubble with a spark next to a stack of web pages, for an AI agent writing funnel pages

Your agent ships, not drafts

Kajabi’s MCP server saves your agent’s work as drafts for you to publish. With ShipFunnels the agent builds the funnel, passes the launch check and publishes it.

An AI spark block plugged into the ShipFunnels arrow icon, for connecting an agent over MCP

Your code, on every plan

Any HTML, CSS and JS your agent writes goes live as written. On Kajabi, custom code needs the $499 Pro plan.

A chain link with a gift box and a stack of coins, for earning commission from referral links

Affiliates without the upgrade

Run your own affiliate program on every paid plan, with commissions on bumps, upsells and renewals. Kajabi includes affiliates from Growth at $249 a month.

Quiz answer cards with one option checked and a question mark bubble, for a quiz funnel

Tests on every step

A/B test any step of the funnel, including checkout and upsell pages, and the winner is picked automatically. Kajabi tests landing pages only.

What each feature costs

The cheapest monthly plan that includes it.

Funnels and checkout

ShipFunnels$15
Kajabi$179 Basic
$164 less a month

Your own affiliate program

ShipFunnels$15
Kajabi$249 Growth
$234 less a month

Custom code

ShipFunnels$15
Kajabi$499 Pro
$484 less a month

Side by side

Paid plans only.

  • Monthly price

    ShipFunnels

    From $15

    Kajabi

    From $179
  • Who builds the pages

    ShipFunnels

    Your AI agent, as plain HTML, CSS and JS

    Kajabi

    You, in their themes and builder
  • What your agent can do over MCP

    ShipFunnels

    Build and publish, after a launch check

    Kajabi

    Save drafts for you to publish
  • Platform fee on payments

    ShipFunnels

    None

    Kajabi

    Up to 2% on outside processors
  • Payment providers

    ShipFunnels

    Stripe, Paddle or Dodo, on your own account

    Kajabi

    Kajabi Payments, Stripe or PayPal
  • Affiliate program

    ShipFunnels

    Every paid plan

    Kajabi

    Growth ($249 a month) and up
  • Custom code

    ShipFunnels

    Every paid plan

    Kajabi

    Pro ($499 a month)
  • A/B tests

    ShipFunnels

    Any step, winner picked automatically

    Kajabi

    Landing pages only
  • Download your pages as plain files

    ShipFunnels

    Yes

    Kajabi

    No
  • Courses, community and video hosting

    ShipFunnels

    No

    Kajabi

    Yes

Where Kajabi is ahead

Worth knowing before you choose.

1

Courses, community and coaching

Kajabi is built for course creators, with a community, coaching and a branded mobile app. ShipFunnels has members areas but no course player or community.

2

Video hosting

Kajabi hosts your videos. ShipFunnels embeds them from YouTube, Vimeo or another host today, and video hosting is on the roadmap.

3

PayPal at checkout

Kajabi takes PayPal alongside cards. PayPal is on the ShipFunnels roadmap.

Which one fits you

Pick ShipFunnels if

  • You sell with funnels and want to keep every dollar of each sale
  • You build with an AI agent and want it to publish, not just draft
  • You want affiliates and custom code without a $249 or $499 plan
  • You want to own your pages as files
Connect your agent, free

Pick Kajabi if

  • Your business is a course or community and you want it all in one place
  • You want your videos hosted for you
  • You need a branded mobile app for members

Questions

For selling with funnels, yes: checkout with order bumps and one-click upsells, a CRM, email flows, tracking, A/B tests, members areas and affiliates. For hosting courses and a community, Kajabi does more.

Yes. Give your agent the copy, offer and screenshots of your current pages, and it rebuilds them as plain files. Then it sets up checkout and runs the launch check before anything goes live.

Yes. Your agent builds the lessons as gated pages in a members area, with videos embedded from your video host. Buyers get a login link by email after they pay.

No. Payments go to your own Stripe, Paddle or Dodo account. You pay only your payment provider’s normal fees.

More comparisons

Prices and plans checked November 2026.

Keep every dollar of every sale

Your agent builds the funnel, and payments go straight to your own account.