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ShipFunnels vs Kartra

Kartra is an all-in-one platform for courses, funnels and email, built in its own editor. ShipFunnels hosts the pages your AI agent writes and wires up checkout, email, tracking and affiliates, for much less.

Connect your agent, freeSee pricing

Where ShipFunnels is ahead

A big price tag beside a small one, for a tripwire funnel that leads to larger purchases

Much lower price

Starter is $15 a month and Pro $39. Kartra starts at $59 for 500 contacts and 5 pages, with a 5% transaction fee on that plan.

A chain link with a gift box and a stack of coins, for earning commission from referral links

Affiliates and automations are not upsells

Your own affiliate program and event-triggered email flows are on every paid plan. On Kartra they start on Growth, at $229 a month.

A chat bubble with a spark next to a stack of web pages, for an AI agent writing funnel pages

Your agent builds the funnel

Claude, ChatGPT, Codex or Cursor writes the pages and publishes over MCP. Kartra’s AI writes copy inside its editor, with a monthly limit on uses.

Steps rising to a flag at the top, for a multi-day challenge funnel

Ad tracking built in

Meta Pixel with the Conversions API, Google Ads enhanced conversions, TikTok, LinkedIn and Clarity, without Zapier or server-side tagging.

Quiz answer cards with one option checked and a question mark bubble, for a quiz funnel

Tests that pick the winner

Run A/B tests on any step and ShipFunnels sends traffic to the winner automatically.

An AI spark block plugged into the ShipFunnels arrow icon, for connecting an agent over MCP

Any code you want

Your agent writes plain HTML, CSS and JS, with no locked templates. Download your pages at any time.

What each feature costs

The cheapest monthly plan that includes it.

Funnels and checkout

ShipFunnels$15
Kartra$59 Essentials
$44 less a month

Email automations

ShipFunnels$15
Kartra$229 Growth
$214 less a month

Your own affiliate program

ShipFunnels$15
Kartra$229 Growth
$214 less a month

Side by side

Paid plans only.

  • Monthly price

    ShipFunnels

    From $15

    Kartra

    From $59

  • Who builds the pages

    ShipFunnels

    Your AI agent, as plain HTML, CSS and JS

    Kartra

    You, in their drag-and-drop editor

  • Transaction fee

    ShipFunnels

    None

    Kartra

    5% on Essentials

  • Contacts

    ShipFunnels

    No contact limit

    Kartra

    500 to 25,000 by plan

  • Affiliate program

    ShipFunnels

    Every paid plan

    Kartra

    Growth ($229 a month) and up

  • Email automations

    ShipFunnels

    Every paid plan

    Kartra

    Growth and up

  • Meta Conversions API built in

    ShipFunnels

    Yes

    Kartra

    No

  • A/B tests with an automatic winner

    ShipFunnels

    Yes

    Kartra

    No

  • Launch check before going live

    ShipFunnels

    Yes

    Kartra

    No

  • Download your pages as plain files

    ShipFunnels

    Yes

    Kartra

    No

  • Courses and video hosting

    ShipFunnels

    No

    Kartra

    Yes

Where Kartra is ahead

Worth knowing before you choose.

1

Courses and video hosting

Kartra hosts videos and courses itself. ShipFunnels has members areas, but videos are embedded from YouTube, Vimeo or another host today.

2

More ways to pay

PayPal, Braintree and Authorize.net alongside Stripe, plus Klarna payment plans.

3

Helpdesk, surveys and calendars inside

Kartra bundles a helpdesk, surveys and its own calendar. ShipFunnels embeds Cal.com or Calendly as a step.

Which one fits you

Pick ShipFunnels if

  • You build with an AI agent
  • You want affiliates and email automations without paying $229 a month
  • You run paid ads and need the Conversions API and enhanced conversions working
  • You want to own your pages as files
Connect your agent, free

Pick Kartra if

  • You sell video courses and want the videos hosted in the same tool
  • You need PayPal or Braintree at checkout
  • You prefer building pages yourself in a drag-and-drop editor

Questions

For funnels, yes: checkout with order bumps and one-click upsells, a CRM, email flows, tracking, A/B tests, members areas and affiliates. Kartra also hosts video courses, which ShipFunnels does not do yet.

Yes. Give your agent the copy, offer and screenshots of your current pages, and it rebuilds them as plain files. Then it sets up checkout and runs the launch check before anything goes live.

Yes. A members area is a funnel whose steps are all gated. Buyers get a login link by email and sign in with a magic link or code. Videos are embedded from your video host.

No. Payments go straight to your own Stripe, Paddle or Dodo account, and ShipFunnels takes no cut.

More comparisons

Prices and plans checked November 2026.

Everything Kartra charges $229 for, from $15

Affiliates, email flows and A/B tests on every paid plan. Connect your agent and ship.

Connect your agent, freeSee pricing →